A Silicon Valley Stylist Reveals the Biggest Fashion Issues She Sees Among the Tech Workers She Styles — And Her Advice for Anyone Looking to Dress Better

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A Silicon Valley stylist reveals the biggest fashion issues she sees among the tech workers she styles — and her advice for anyone looking to dress better

san francisco millennium tower

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  • Bay Area tech workers are becoming more aware of the importance of personal style, according to Kimberly Gant, who’s been a stylist in the Bay Area for seven years.
  • That’s reflected in major tech CEOs like Jeff Bezos and Mark Zuckerberg, who have started dressing more fashionably and professionally over the past few years.
  • Gant highlighted three issues she’s noticed among people who come to her for guidance, and gave advice for improving your own wardrobe.

For years, the reputation in Silicon Valley was that business casual clothing was a thing of the past, and jeans and t-shirts are the norm.

But as tech CEOs grow up, perhaps the tech industry’s sense of style has, too. Jeff Bezos, for instance, underwent a style revamp three years ago, and even Mark Zuckerberg has ditched his gray t-shirts — these days, you’re just as likely to see him in a suit and tie as jeans.

That’s being reflected in Silicon Valley as a whole. Over the past five years or so, Bay Area workers have become more aware of how they want to present themselves, according to Kimberly Gant, who’s been a stylist in the Bay Area for seven years.

Gant owns a personal styling business called Canvas Styling, and said many of her clients work in tech. But Gant has also worked with tech workers at all levels, from those just starting out in Silicon Valley to VCs and upper management at tech companies.

Below are the biggest issues she sees among people who come to her for guidance, and her advice for stepping it up.

Find jeans that fit well

Tim Cook
Apple CEO Tim Cook frequently wears jeans, and they always fit well and are hemmed at the correct length. 
Stephen Lam/Reuters

“Fit is the biggest thing,” Gant told Business Insider. “Jeans that do not fit are a very sad, sad, thing. You can’t fake that.”….